Dealer ads
Identify a 600
Mustang Specials

by bCentral

The Limited Edition 600 was a promotional unit developed by the Philadelphia sales district in May of 1969. The 600 consisted of special order, custom colored Mustangs in either "Flower Power Red" or "Groovy Green." This promotion was only available on hardtops or sportsroofs and included a hood scoop, remote, chrome mirror, AM radio, full wheel covers, whitewalls, tape stripes, and unique fender emblems, all for a special price. Even some hardtops were delivered with vinyl roofs. The promotion's sales goal was to sell 600 of these special units, however, only 503 of Limited Edition 600s were produced, clearly falling short of the target of 600 Mustangs. Interestingly, there was least one Mach 1 in this promotion.

The Limited Edition 600 promotion coincided with Ford's national "Mustang Stampede" sales promotion. The Philadelphia District kicked off their "Stampede" with a drive-away dealer event, at the Flying "W" Airport Dude Ranch. Opening this event was Philadelphia District Manager, Jack Mandell, arriving via helicopter, hopping onto a horse. Charging across the airport grounds he greeted the waiting participants and cars, all while dressed in his western duds. This invitation only party was where dealers enjoy the festivities then drive the Mustangs home. Research reveals that the number of cars recieved by each dealership, was assigned by the District Manager, and by how much they would benefit by the promotion, and their size.

All cars in this promotion were built in batches between April 21 and April 29,1969. Many from the first few batches were delivered to Morgan Ford (now Medford Ford) in Meford NJ, for dealer prep and to affix the fender badges. Click here to see an arial photograph of Morgan Ford with 180 Limited Edition 600s prepped and awaiting delivery. After creating a local stir, they were then driven up Route 70 to the Flying "W", in convoys, by dealer and district employees. Drivers boarded school buses only to go back to Morgan Ford and round-up the next heard of Mustangs, a process that consumed one complete day.

The Limited Edition 600 Mustangs were then promoted throughout the Philadelphia District by the means of specially created newspaper ads. These ads called attention to the custom colors and limited availability. The producton number of 503, and the Mach 1 fact, were provided by Kevin Marti, MartiAutoWorks, Production breakdown between the red and green cars is not known at this time, however, according to Bob Morgan, Morgan Ford, about 15-20% were of the green variety. It is known that 87 red cars were ordered in off standard equipment order 2784, and 90 in order number 2788. All 600s will be identified by the absence of a color code and a DSO of 16 plus 2783 through 2788 number on the door data plate. Most but not all 600s were powered by six cylinder engines, some were 302 V8s and the largest available engine was the 351-2v.

This site is the accumulation of about 22 years of information gathering and interviews with several people over the years. I would like to thank Kevin Marti, Bob Morgan, and Allen Cross at FOMOCO Obsolete.com for their help and information on the 600. I will make every effort to update this site as more information comes to light, and will add other Limited Edition 600 pictures periodically.

To see one of the Groovy Green 600s undergo a total restoration,
click here.

I am interested in meeting other Limited Edition 600 owners, or would like to hear from anybody who may have any information about the Limited Edition 600. Please contact me at: d.hughmanick@earthlink.net.

This site created and maintained by Donald Hughmanick. Page designs and photos copyright
©Donald Hughmanick, 2004, unless otherwise noted. Site last modified on June 18, 2004.

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